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Magento Optimization

JeannetteHummel29757 조회 수:22 2017.06.07 10:54
magento optimizationMagento, owned by eBay, is one of the most widely used eCommerce systems today that folks to choose to grown their online business. In this post, we will discuss tips how to speed up Magento performance this means you avoid lose any sales anticipated to high abandonment rate or an unsatisfying customer experience.


When it comes to choosing an e-commerce CMS or platform you have a lot of options. You might go with WooCommerce which is an extension of WordPress, Shopify, Volusion, and a quantity of other ones. The reason a lot of companies choose Magento is because it is just a very powerful platform with a high level of functionality and customizability. It is highly scalable, meaning there would be no need to in order to a different platform later on as you scale up.

According to BuiltWith, 16% of the top 75, 000 eCommerce websites are using Magento, 22% if we also include Magento Enterprise. And WooCommerce comes in at a detailed second with 12%.

magento market share
eCommerce Marketshare Source: BuiltWith

According to Google Developments, the activity around Magento is still very high, since it's official release in 2008. However, WooCommerce and Shopify have seen very rapid and steady growth over the earlier number of years so it will be interesting to see where Magento will be in the next five years.

google trends magento
Magento vs WooCommerce versus Shopify Source: Google Styles

Speed Up Magento
Magento and WooCommerce are both known for having problems with speed and their performance degrading over time. Making sure your internet commerce solution is running fast is one of the main factors to your sales, SEO rankings, abandonment rate, and the shoppers overall user experience.

If an e-commerce site is making $100, 000 per day, a 1 second web page delay could potentially cost you $2. 5 , 000, 000 in lost sales every year. - Kissmetrics
Adhere to these tips below how to speed up Magento and maintain it working fast to ensure come back shoppers and sales.

Velocity Up Magento Index
Newest Version
Content Delivery Network
Utilize Caching
Enable Level Catalog
Image Optimization
Concatenate (merge) CSS and Javascript Files
Enable Magento System
Clean Up Magento Data source & Logs
Fewer Extension cables & Modules
MySQL Settings
Update Indexes
PHP Accelerators
Choose Fast Web Hosting
1 ) Latest Variation
It is very important that you are always running the latest version of Magento as changes generally contain bug repairs and gratification improvements. There are three main steps when it comes to changing a Magento installation.

magento logo

Install a fresh version the Magento record tree (the version you want to upgrade to)
Work the installer from the file tree on top of the outdated databases (thereby upgrading the database)
Move over themes and custom extensions from the old version to the current version.
Upgrading Magento is a little more work than upgrading WooCommerce or Shopify, but Magento has a good exhaustive tutorial how to completely upgrade Magento.

Magento also will do a good job of notifying you of important updates that become available within your notifications/messages inbox (depending on which version of Magento you're using.

magento post on notices

2. Content Delivery Network
Implementing an Articles Delivery Network (CDN) with Magento is one of the easiest ways to instantly see decreased weight times. By doing this, you will make sure you are serving your assets (product images, javascript, CSS) from multiple locations around the globe so they are delivered faster to your shoppers.

CDN

KeyCDN has an easy the use with Magento and Magento 2. Both can be setup with HTTP and HTTPS configurations.

3. Employ Caching
There are many varieties of caching that can be implemented with Magento. Many people have great success combining NGINX & APC + Memcache & Varnish caching.

Here's more information on magento optimization look into the website.